Good World Games Aims to Make a Difference Giving Through Fun

Adorable little girl with cerebral palsy receives £21,000 donation from game developer Big Ideas Digital for her operation

This philosophy of “gaming for social good” has taken off in recent years, with games popping up seeking to tackle issues of hunger, poverty, community cohesion, environmental sustainability and education. Toronto-based Good World Games recently released My Conservation Park, a socially conscious game that sees players build and manage a wildlife reserve.

Sustainable business site Justmeans writes about MyConservationPark!

The recently released social network game, My Conservation Park, uses social innovation to help save the planet. Launched this June, it allows the players to donate to the real world from their game purchases. Good World Games, the developers, pledge 15 percent donations to the Dian Fossey Gorilla Fund, WildAid [and other conservation nonprofits]…all with the mission to help preserve a variety of wildlife, particularly gorillas.

This social innovation game can be played on Facebook. It revolves around players trying to protect the endangered gorilla from environmental and human threats, while at the same time adding native flora and fauna to the area in an effort to create a sustainable habitat. My Conservation Park is both fun and educational, allowing players to manage a variety of virtual parks supporting the protection of diverse endangered wildlife. So far over 4,600 people have “liked” this game on Facebook and the developers are hoping it will become a hit like Zynga’s Farmville.